White-Label Exchange in 5 Minutes

Your own exchange — your domain, your branding, your supply sources (Publishers) and demand sources (DSPs).

Request a platform partner account

Email [email protected] with:

Your company name and website
Intended supply source verticals (CTV, web, mobile, or mixed)
Expected monthly impression volume

You’ll receive login credentials and a Partner ID within 1 business day.

Configure your domain

In the Platform Settings → Custom Domain, enter:

RTB domain — e.g. rtb.yourexchange.com
API domain — e.g. api.yourexchange.com
Dashboard domain — e.g. dashboard.yourexchange.com

Add these DNS records at your registrar:

rtb.yourexchange.com        CNAME   rtb.praevis.com
api.yourexchange.com        CNAME   api.praevis.com
dashboard.yourexchange.com  CNAME   exchange.praevis.com

SSL is provisioned automatically via Let’s Encrypt within 5 minutes.

Upload your branding

Go to Platform Settings → Branding:

Upload your logo (PNG, min 300px wide, dark background)
Set your primary colour (hex)
Add your support email

All supply source and demand source dashboards will use your branding.

Add your first supply source

Go to Supply → Add Supply Source. Supply sources you add are isolated to your partner account — they’re invisible to other partners and demand sources.

Their VAST tag will use your domain:

https://rtb.yourexchange.com/vast?site_id={PUBLISHER_ID}&...

Invite your team

Go to Settings → Team → Invite. Team members get access scoped to your partner account only.

Revenue model

You set your platform fee (a % of clearing price). Praevis charges its exchange margin on top. Your supply sources see their net revenue after both fees.

Revenue reports and invoices are available monthly under Platform → Revenue. Praevis handles VAT calculation per jurisdiction automatically.

What’s next?

First Delegate Strategy in 5 min Getting Started